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Are you ready to raise funds?
Most startups are obsessively focused on how to find investors to back their idea. Someone to take a chance on them. Someone who wants to get behind the “next big thing.” But often founders are perplexed on how to find those investors, why it’s taking so long, and how to speed up the process. Let’s dive in.
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Do you really need fundraising?
Ok, no matter what kind of startup you are, the first thing I want you to think about is: do you really need outside investors in the first place? It seems most startups and founders feel that “getting investment” is a milestone they must achieve to get started. They read the headlines about deals getting done — this company just raised $3M. This other company just raised $10M. And they get dollar signs in their eyes that “success” is always raising outside money. I want you to try to back away from that concept for now. The first thing I want you to think really hard about, and push yourself on is… do you really need to raise at all?
