How to Calculate Customer Acquisition Cost

Do you know what your CAC is?

The backbone of Slidebean’s growth has diligently and accurately tracking our customer acquisition costs.

Our marketing strategy consists of cycles that go like this:

  • Spend some money testing a…

--

--

--

Slidebean helps startups raise millions with awesome pitch decks.

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Using Project Management Tool for Social Media Marketing

Say Hi to the Brand New CPOHQ Forum

Sales integrity: Why it’s essential and how to achieve it

5 Biggest Mistakes Values-Driven Companies Make When Crafting Copy — And How to Fix ‘Em

How corporate values guide marketing through a crisis

Gucci and ‘The Michele Effect’

How to Align SEO, Marketing & Product Management in SaaS Startup

Small Business Internet Marketing Strategy: PPC Advertising and Search Engine Optimization

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Slidebean

Slidebean

Slidebean helps startups raise millions with awesome pitch decks.

More from Medium

Data-Driven Sales & the Future of PLG

Beyond Subscriptions — Pricing for Impact with Harvard Business School/Esade Professor Marco…

Marco Bertini

How To Build a Strong Business Using Customer Word-of-Mouth

How to Approach a Meeting With a Potential Investor