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I’ve failed (and we need to talk about it)

Slidebean
7 min readNov 9, 2021

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In this article, I not only write about Pivot or Persevere but also frustration, when to give up, and when to keep going. Plus, I’ll talk about what’s coming up in Slidebean.

I want to level with you guys. Most of the time, I’m telling you someone else’s failure story or something we did right so that you can learn from it. Today, I’m not going to that. Instead, I want to talk about something that bothers me.

Most of the motivational content for entrepreneurs focuses on “not giving up.”

“The entrepreneurs that make it are the ones that don’t give up on their dreams.”

I think that’s a dangerous statement.

A “not giving up” mindset is dangerous because most startups fail. Most should fail, as a matter of fact. Failure teaches us about problems with our product or our thesis about the market.

Many, if not most, ideas will not be unicorns; that’s just how it is. In fact, failing my first company taught me hard lessons that, in time, have saved Slidebean.

So, this mindset is primarily dangerous because we have to learn when to give up and realize that we’re wrong. Then…

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